Wednesday, November 7, 2012

In a recent survey conducted, we came to know that about 50% of our registered users do not know the difference between an insurance broker and an agent. As a broker, I feel I need to create awareness about the difference. So, here it is


Insurance Broker, that is, 
www.easyinsuranceindia.com
Insurance Agent Customer Benefit seeking broker to identify suitable insurance
Represents the customers and DOES NOT represent any particular insurance company Represents only one company (one for life and one for non life) Brokers are better equipped to meet customers' requirements
Can sell any product from any company Can sell only the products of the company he/she represents Brokers are able to offer wide variety of choices because they can identify policies from any company based on customer requirement
Insurance companies give us best policy benefits and premium rates for our customers since we have choice on the companies we can go to Less influential since they represent only one company Negotiate better benefits on policies and best premium rates (this applies largely to commercial insurance)
Insurance companies respond better to us when it comes to settling disputed claims because we represent the customers Less influential since they represent only that company We can represent the customer more effectively during the time of claim especially if there is a dispute
Brokers have a much more stringent norms and come under scrutiny by IRDA before getting/renewing broker license Less stringent norms to obtain agency license Brokers have a fully functional company to provide continuous customer service






In addition to the above, we add more value as broker to you compared to other brokers.
www.easyinsuranceindia.com is owned and operated by us - a licensed broker Other web sites may or may not be owned by a licensed broker
Retail business is a separate focus area for us (SBU) Most brokers focus only on corporate businesses
Full-fledged customer care, and back office to help you and answer all your questions. No such customer care / back office exists for retail customers
We sell even non-money making policies such as third party only policy, Rural insurance, Insurance for poor, etc. Not offered by any other brokers online because these products don't result in any earnings for brokers or event agents
Your personal/contact information is NOT SOLD or GIVEN to anyone. It is given only to the insurance company whose policy you purchase  Your personal / contact information may be sold to various insurance companies 
We offer comprehensive list of all policies that a customer would ever want such as Health, life (both traditional as well as ULIP), motor including third party, personal accident, travel, home, etc.   Other sites are not as comprehensive as ours